What happens when Lululemon brings Marcus Buckingham and 64 inspired souls together for a Snowball Party in West Hollywood to celebrate the opening of their Melrose location?

You’re about to find out!

What’s a Snowball Party?

I had the opportunity to go on this adventure and I’m excited to bring you in on the fun. If you know me, you know I’m always up for new experiences and I love connecting with people so I thought this would be the perfect way to spend my Saturday night!

What’s a snowball party? Yeah, I was wondering the same thing too. Here’s how it works!

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So with the concept down, I was ready to go. Lululemon emailed saying they would get in touch Saturday afternoon to tell me where we were supposed to meet our fellow Snowballers. I love surprises! Can you tell?

At 2:56pm I received this text.

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So fun! 🙂 I made my way to West Hollywood and got to enjoy golden hour on my drive. I arrived at the meeting spot and quickly found the other two Snowballers. Yep, we actually did scratch our heads!

Our first mission was to go to a department store, dress up in Christmas outfits, and send the Snow Patroller our family photo.

We did just that! We sent our Snow Patroller a selfie of us wearing red and gold ponchos holding up Christmas garland and a sled. True story. Too funny.

Then our next clue came in and asked us to go to a sports bar where we had to say “snowball” to the bartender. The bartender led us to a booth with three other Snowballers. What once was three had become six.

We got to know our new friends over drinks, appetizers, and an icebreaker game that had us reveal a scandalous secret that no one would guess just by looking at us. But we won’t talk about that here. 😉

When in LA…

Our adventure continued, which included but was not limited to: singing Christmas carols on the streets of LA with a red hat out (guys, I found my next side gig), giving genuine compliments and hugs to strangers as we walked by, competing in a relay race in a random parking lot (our team won of course), going to a climbing gym where hot whiskey cider was served, and enjoying the company of the other Snowballers as we multiplied in size.

I later found out that other groups were assigned different missions such as yoga at the park, decorating cupcakes, and other fun stuff.

Our final destination was the Lululemon Melrose location.

We walked in and the first thing I saw was the incredible spread of small bites and juices (yeah, I kinda love to eat). It was pretty amazing. But once I zoomed out, I saw the design of the Melrose store. The store was sleek, modern, and elegant. Lululemon laid out a campfire-like scene. There was live music in the form of a passionate singer jamming out to cover songs. We mingled for a bit. It was great to see familiar faces and Instagram friends.

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Marcus Buckingham & The Love and Work Movement

Then we took our seats and got ready to hear Marcus Buckingham speak. Here’s a quote taken from his website that provides a quick glimpse into his perspective:

“My hope and dream is that you find a life in which you get to express the unique spirit that is You, in the most intelligent, most contributive, most meaningful way possible.”

This perspective is so meaningful to me because lately I’ve been in a season of intentionally stepping into the gifts and abilities I’ve been blessed with. Mr. Buckingham’s words resonated with me because of the journey I’m currently walking. The timing of life can be pretty spot on sometimes!

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I sat there in stillness listening intently to Mr. Buckingham share his heart. Here were some of the things that stood out to me:

We all are unique

Marcus Buckingham shared that each person is unique. He said our uniqueness is the key to our contribution to the world. He talked about the moment he realized how different he was from his brother and sister even though they were all raised in the same home. I was drawn in when he talked about his sister who danced for a prestigious ballet company, which was one of my dreams when I was little.

Then I started to think about my own siblings and just how different we are too. My older sister is softspoken, caring, and such a good mom. My older brother is artistic. He loves to draw and once pursued a career in animation. He also plays guitar and sings. My younger brother seems to do it all. He is an entrepreneur, fitness enthusiast, and aspiring recording artist/music producer.

Take a few moments to reflect on your uniqueness. What moves you?

Weave your life and work using the Red Threads of Love

Let’s turn love into contribution – then we all win.

I believe that once you discover your unique talents and gifts, you have to find ways to share it. Moving beyond ourselves is the key to living a life of purpose. So when Marcus Buckingham started to talk about the Red Threads of Love, I was all ears.

He had us picture someone who was living their best life- someone who’s life was vibrant. In his words, what these people had in common was that they took all the red threads of the stuff they love and decided to weave all of those things together until their whole life “blanket” was made up of red threads.

It was so cool to hear Marcus Buckingham describe these red threads because it’s what I’ve been reflecting on and working towards these past two years.

You may not know but I have a career in investment accounting. I love how intellectually stimulating it has been to learn about the investment industry these past five years. But halfway through, I found yoga and realized that connecting with people was my gift. So since then, I’ve been on this intentional living journey where I use what I’ve been given and the place I’ve been planted to hopefully inspire those around me to live out their best life.

Take what you love and turn it into something useful.

I’m learning every day and hearing Marcus Buckingham share his insights on this was confirmation that I’m on the right track.

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How Do you Find your Red Threads?

Have you ever been in love?

Marcus Buckingham asked us that. He said that people who are in love experience these feelings: time flies when you’re with that person, you think about them when you’re apart, and you can hardly wait to see them again.

Marcus Buckingham shared that we experience those same feelings with the red threads of our work and creative activities.

He gave us a call to action. He said to do this for a week: every time you’re doing something and you experience those feelings of love, write it down. These may very well be your red threads.

It doesn’t mean every task or job we do will be life changing.

I think the hope is that over time, we can weave more and more love into our lives, and extend the love to those around us.

♥ Bianca

Thank you for reading! I hope this post sparked something in you today. I’d love to hear your thoughts in the comments.

Thank you to Keb Doak of Lululemon LA for these photos.